Wild Country is a world famous climbing brand that designs and creates high-quality rock climbing equipment from its base in the heart of one the UK’s most famous rock climbing areas; the Peak District.
As a global business people ask us if it wouldn’t be more sensible to have our base in a big city, with access to a bigger labour pool and better transport? But as climbers we answer "Sure, but that wouldn’t get us to one of twenty local cliffs in five minutes after work like it does now!"
This dichotomy exemplifies the essence of Wild Country, and why the company has been one of the most successful at making high-quality, distinctive and innovative products. Wild Country people always have been, and always will be, climbers that can utilise their vast experience of all types of climbing to make it so.
So from the first ever camming device, to the first ever curved nut, through firsts in sewing and manufacturing processes Wild Country have maintained a focus towards climbing hardware which is unequalled.
Wild Country is still run by a small and dedicated team. These people all come with a pedigree, a love of climbing and experience in the manufacturing stretching over many years.